Prince.
Jr. Art Director & Creative DesignerEyebags recovering since 2021
Brooklyn, New York
WHERE IT WAS FEATURED:
CORTIEZ AND NIKE WEBSITE + SOCIAL CHANNELS + EMAILS
2348—23476/23
London
I concepted, and assisted the Corteiz × Nike Drone Unveiling—a landmark nighttime activation over London that turned the sky into the campaign canvas. The idea: transform a simple spotlight reveal into a spectacle of movement and light. Hundreds of drones formed the Corteiz logo above the city, creating a moment of culture that merged fashion and technology.
I was in London for the month when the call came to reimagine the unveiling by my friend Marcus Poncho. I developed the creative direction and visual approach for the aerial sequence, shaping how the drop would be seen and remembered. The project brought together production crews, lighting designers, and drone operators to execute one of Corteiz’s most ambitious reveals to date.
From concept and storyboarding to creative direction and on-site execution, I drove the vision end-to-end.
Production by Skymagic Drone Company. Art direction by Me.